Ghana Grows Our Cocoa, So Why Can’t It Make Chocolate? | Big Business

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Ghana Grows Our Cocoa, So Why Can’t It Make Chocolate? | Big Business


In 2021, Ghana grew 1 million tons of cocoa. But it exported most of that to Europe and North America, where it was turned into chocolate. And the big bucks are in chocolate. Trapped in a trade relationship with Europe and struggling to process chocolate itself, Ghana sees little of the industry’s profits. So as chocolate companies rake in…

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40 Comments

  1. Big european/american corporations are ruining chocolate by cheaping out on ingredients in the name of big profits, If Ghana goes back to the original dairy milk recipe, they'll get this customer for life

  2. What this video fails to mention is that chocolate made in Ghana is completely different from that made in cooler countries. Go down to your local African grocery shop and buy a bar of Golden Tree chocolate, you'll find it hard and dry, difficult to melt in your mouth but with a good cocoa flavour. That's because it has to be formulated hard for temperatures that can reach well over 40c inside a delivery van or a shop during a power cut. It's an acquired taste but no less moreish than fatty, milky, sugary European or American chocolate.

    Incidentally the reason why American Hershey chocolate tastes so disgustingly of rancid milk is that when the pacifist Quaker families left Europe to escape WW1 and established chocolate factories in the USA there was no refrigeration so milk coming into the cities was already turning rancid, hence Americans grew up preferring that taste.

    Lastly, why does the commentator have such an ugly Kardashian vocal fry? It sounds like a piece of coal trapped under an outhouse door.

  3. over the past years the price of chocolate has increased in Europe and it's continuing to increase. That's why I watched this video. I wish all the Ghanaian chocolate companies good luck! please keep us updated ~ and let us know when you are going to export your finished products to Europe, so that we can buy them

  4. I'll tell you why Ghana doesn't make its own chocolate: because they can't figure out how to do it! Even the natives who were the first to harvest the cacao seeds didn't make chocolate. What they made was a frothy, bitter cacao drink. The Europeans are those who took the cacao seed and transformed it into delicious chocolate!

  5. Being someone from the southern Ghana and seeing this video im really happy.
    But i would like to bring to ur knowledge that it is so true that many cocoa farmers like my family do not get even the basic capital we spend on farming the cocoa. I hope the world will come to Ghana and make big industries and help thr poor people

  6. Chocolate simply doesnt appeal ( or even make sense) to people living in the tropics where cocoa is grown. Cocoa fruit is naturally sweet, and no one will bother with doing anything with the silly beans. Leave those for those mad dogs in Europe and the US

  7. Cocoa plant is so abundant in Tafu, Ghana and growing up cocoa pods were one of my favorite snack and yet I don't like chocolate that much.. we don't want to consume chocolate that much, what needs to happen is just have these western companies pay for what the raw material is worth and the fact that they are reluctant is beyond me