Do Bad Reviews Kill Companies? | Fennryn Reacts to MKBHD

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Fennryn

Joined: May 2024
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Do Bad Reviews Kill Companies? | Fennryn Reacts to MKBHD


by @mkbhd – https://www.youtube.com/watch?v=QztFpzKsdeA&t=0s

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28 Comments

  1. It's worth nothing a couple things.

    A programmer might mean completely different things than a regular person when saying "holes in software". If you look at videos of comments in game code leaks, it's pretty clear that a lot of modern software is held together by hacks and duct tape, and while it might be an atrocity for a programmer with good work ethics, it works just fine for a regular person.

    What constitutes for a bad review isn't said review being negative, it's said review being unfair. While in my opinion it is perfectly fine to bash a large company or a corporation for a bad product given they have all of the expertise and resources to just not make certain mistakes the first time around and can easily make a second, upgraded version, these companies aren't all of the market. There's plenty of businesses set up by small groups of enthusiasts who are bidding all of their savings on the one-off chance that the niche product they release will sell some copies. These businesses can get completely stomped into the ground by just a single bad/unfair review of some influencer and never get a second chance, instead leaving their founders in serious debt. In the case of said businesses I think reviewers should take a significantly more nuanced approach, and honestly even just a thumbnail and title saying a product is bad is enough to call it a bad review – since it doesn't invite a potential buyer to weigh its pros and cons, even if the good sides are insignificant and far in between.

  2. The Fisker Ocean story is more complicated than just a bad reveiw. Bad money management, bad direction, bad customer service, having one bad review did not kill that brand. The humane pin on the other hand, I saw the writing on the wall day one when it was announced, a $700 product with a $24 a month subscription model when everyone on the planet already carries a device on them that does everything that was promised plus some (Cell phones for those wondering). No one besides tech enthusiasts would have ever bought the humane pin.

  3. Neither.

    Poor cashflow kills companies.

    How that occurs is typically from terrible products/services and a healthy amount of bad decisions.

  4. "The keyboard clickies are too loud." I swear, I have seen that exact review on way too many mechanical keyboards. Meanwhile, I'm over here fighting not to pull my hair and scream "IT'S A MECHANICAL KEYBOARD YOU MINDLESS TWIT!!!!!!!!"

  5. You've also gotta consider how many poor people are buying these things with debt and how many companies prey on those poor people as well because they know poor people can't afford to sue them over bad products.

  6. Why would the question be if a bad review kills a company? Why do people stop at the level of review to ask that question? You could easily follow it back further to the next level which would be “do bad products kill companies?” Which makes much more sense.

    Because if the idea is that bad reviews kill a company then, even if they have a bad product, people might falsely review the product and lie about it because they don’t want to feel responsible for the company failing when it should fail.

  7. 26:54 When he mentions the pin overheating, it stopped working and said to wait a while. A smart phone or any device like this has at least one senor that will shut it down if it gets too warm to keep it from overheating so much that anything could happen to the person using it, the device, or battery.

  8. reviews are the natural selection of consumer products
    without natural selection you get chiwawas
    why would we want chiwawacars or chiwawablenders
    how are people helped by chiwawa products
    there are already enough biological chiwawas
    along with chiwawahumans
    return natural selection to the world, lets thin the herd
    improve genetics

  9. I'd only say that the only way MKBHD would have any blame for killing a company, is if his was the only bad review of a product, and that saw stck prices plummet or whatever. If multiple reviewers are saying the same or similar things, then there is a common cause, and it is usally the product being reviewed.

    Also that "First do no harm" comment riles me up. Harm to who? If you side with doing no harm to a companies bad product, then you are harming the consumer, and that is shilling at it's finest. Companies don't need you to shill for them.

  10. One has to get up pretty early in the morning to put one over on Fennryn the Fox. She's not only wholesome but she is full of common sense. Honest reviews unbiasedly point out both the positives and negatives of a product. It's up to the consumer to decide if it will impact their choice to purchase it or not.

  11. Reviewing products and 'reasons' companies go under varies tremendously across the board. A BIG proportion of these 'reasons' is in direct correlation to the nature of the product itself. For example, the Fisker car this guy reviewed: there are GIANTS in the automotive industry across the planet then there's the little guys just trying to get by and then there's the even smaller guy trying to break into the market and make a name for themselves. This Fisker Inc is trying to get into a market where companies like Ford, Chevy, Toyota, and many others are already well established and brand names, which is what most consumers will buy since buying a Fisker is a greater risk.

    It isn't that smaller manufacturers can't get a piece of the pie but it does take a lot of time, money, research, perseverance, and innovation to catch consumers attention and earn/start building that trust. I live in the US east coast and we just started seeing Teslas being driven around ~2-3 years ago. If Fisker can afford to take the criticisms given about their product(s), go back to the drawing board, and make improvements, then maybe consumers will look a second time, maybe not.

    Bad reviews don't ruin products or the companies that produce them. Consumers speaking with their wallets and voicing what they like vs what they don't is how we find what works for most people.

    I know this is a long comment and if you made it to the end, good on you. Reason I typed thus much today is stuff like this makes wonder if these companies will try to punish reviewers/consumers for not blindly buying into their goods/services. Just a scary thought I have from time to time but definitley a possibility these days. 🍻

  12. Modern corporate culture.

    Company succeeds: "We're the best. Our R&D, market research, and marketing are checks notes on fleek? Lit? Bussin?"

    Company fails: "Were a victim of review bombing, climate change, orange man, and mean words! We're going to sue our haters to keep our business afloat."

  13. I'd imagine Fisker's bigger problem is people returning or Lemon-Lawing these cars. Matt Farrah at the Smoking Tire tried to review one and said he made them take it back after it left him stranded twice on the first day. The Fisker Ocean needed a little more time in the oven, it just wasn't ready to go

  14. See, Fenn here is making what I like to call "sense."

    Especially when you consider that the company behind the AI pin replied to his tweet with the review and basically said "Everything in your review is completely fair, thank you for the honesty. We'll consider these points in future improvements."

    Based company, and based reviewer.